Last Updated: January 2026 | Version 1.0
At Wear it to Go ("we", "us", or "our"), we are committed to helping you discover great deals on clothing and fashion products from retailers across the UK. We understand that your privacy is important, and we are committed to protecting your personal information.
This Privacy Policy explains how we collect, use, store, share, and protect your personal information when you use the Wear it to Go mobile application and related services.
The data controller responsible for your personal information is WEAR IT TO GO LTD (Company Registration Number: 16909508), with registered address at Unit 40 Silicon Business Centre, 28 Wadsworth Road, Perivale, Greenford, England, UB6 7JZ.
We process your personal data in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
When you register, we collect your full name, email address, and password (encrypted). We may also collect your date of birth to verify you are 18+.
With your consent, we collect your precise or approximate location to show you relevant local deals. You can control location permissions through your device settings.
We automatically collect information about how you use the app, including pages viewed, deals browsed, search queries, and time spent on features.
We use your information to create and manage your account, show you relevant deals based on your location and preferences, personalise your experience, send notifications about deals and updates, and improve our services.
You have the right to access, rectify, and erase your personal information. You can also restrict or object to processing, request data portability, and withdraw consent at any time.
To exercise these rights, contact us at privacy@wearittogo.com or use the in-app settings to manage your data and preferences.
We implement appropriate technical and organisational measures to protect your information, including encryption of data in transit and at rest, secure authentication, regular security testing, and access controls.
We use cookies and similar technologies to improve your experience. You can manage cookie preferences through the app settings. Categories include strictly necessary, performance, functional, and targeting cookies.
The Wear it to Go App is intended for users aged 18 and over. We do not knowingly collect personal information from anyone under 16 years of age.
Data Protection Contact:
Email: privacy@wearittogo.com
Address: Unit 40 Silicon Business Centre, 28 Wadsworth Road, Perivale, Greenford, England, UB6 7JZ
If you are not satisfied with our response, you have the right to lodge a complaint with the Information Commissioner's Office (ICO):
Website: https://ico.org.uk
Helpline: 0303 123 1113